Platform/Inventory & Syndication
◆ Platform · Inventory

Boat inventory management software, finally built this decade.

From the moment a boat hits the lot to the moment a buyer signs, BoaterOS Inventory is the system of record. Multi-location, multi-dealer, syndicated to the channels that actually drive leads.

  • Unlimited hulls, unlimited locations, unlimited photos
  • Boat Trader syndication, proven at Fish Tale
  • VIN scan on iPhone and iPad
  • Realtime sync to your dealer website, no refresh button
app.boater.os / inventory · Fort Myers · 47 active
ALL 47NEW 18USED 21BROKERAGE 8 ↻ synced 12s ago
HIN Vessel Price Age Ch.
YDV48219 24 Grady-White 307 $324,900 12d ●●●●
BGH22184 22 Boston Whaler 280 $284,500 38d ●●●●
TIA09832 19 Tiara 38LS $539,000 4d ●●●○
SCT71244 23 Scout 355LXF $459,000 22d ●●●●
REG33812 21 Regulator 31 $312,500 61d ●●○○
PUR20934 20 Pursuit OS 385 $475,000 8d ●●●●
SAI11029 18 Sailfish 290 CC $149,900 94d ●●○○
Total lot value · $18.4M Avg age · 34 days
The problem

DockMaster gave you a database. BoaterOS gives you an inventory system.

A Windows database from 1998 that your sales manager emails CSVs out of isn't an inventory system. It's a graveyard. Here's what actually changes.

Photos are first-class

Drag-drop 40+ photos per hull. BoaterOS compresses, color-corrects, orders by visual weight. Every downstream channel gets hero + gallery automatically.

Trades show up, not disappear

Appraise → accept → recondition → relist. The trade-in follows a pipeline you can actually track. Not a tab in someone's Excel.

Listings write themselves

The moment specs land, the AI stack that ran on Fish Tale generates SEO copy and a short-form for social. You approve it in 60 seconds. Indexed in Google within 24hrs.

Syndication, proven at Fish Tale

Boat Trader and your website got the price change the moment you typed it. Fish Tale syndicated 103 hulls this way. Wider marketplace and social connectors are on the BoaterOS roadmap.

Pricing has a paper trail

Every price change logged with who/when/why. Great for auditing broker deals. Great for not getting called at 9pm.

Service history attaches

Previous owner brought it in for water pump + new Yamaha service? That history is on the listing, boosting trust and your closing rate.

01 · Add

VIN scan. Done.

Point an iPad at the HIN, BoaterOS pulls USCG registration, prior listings, common spec sheets. Your tech confirms. Three fields, not thirty.

  • HIN decode + prior-listing pull
  • Engine hours from ECU where supported
  • Auto-compare to lot for duplicates
  • Draft listing in 90 seconds
iPad · Add new vessel
◆ HIN · GRT40912B324
MakeGrady-White
ModelFreedom 307
Year2024
Length31′ 2″
Hours (ECU)42.1 · verified
◆ BoaterOS Inventory
↓ live sync · ~800ms
Boat Trader
Your website
Customer portal
Instagram
Marine Template
Google Shopping
Last price change · YDV48219 → $324,900 · propagated to 6/6 channels · 912ms
02 · Syndicate

One source of truth. Every channel in sync.

Change a price in BoaterOS at 9:02am. At 9:03 your boat dealer website and internal dashboards reflect it. Boat Trader syndication ran this way on Fish Tale. Wider marketplace channels are on the roadmap. No copy-paste. No stale listings.

  • Real-time sync to your dealer website
  • Boat Trader feed, proven at Fish Tale
  • Auto-unlist when sold
  • Wider marketplace + social connectors on the roadmap
03 · Move

Hulls across locations without CSVs.

A Tiara at Fort Myers that's getting zero showings? Move it to Naples with one click. Transfer the photos, service history, pricing trail: everything.

  • Cross-location transfer in 1 click
  • Rollup inventory reports by group
  • Age-in-inventory aging buckets
  • Dealer-principal lot-health view
Lot health · 3 locations
Fort Myers
47 hulls
$18.4M
34d
Naples
23 hulls
$11.2M
22d
Marathon
38 hulls
$9.8M
58d
Integrations

The tools you already use. Honestly mapped.

BoaterOS is the hub. Here is exactly what is wired today, what we proved on Fish Tale, and what is on the roadmap. No vapor.

Wired today
Live in the BoaterOS app right now.
Stripe
Deposits, POS, billing
Plaid
Bank rec
Documenso
E-sign
Supabase
Database, auth, RLS
DockMaster
One-time migration
Proven at Fish Tale
Built and run in production on our pilot dealer. Porting into the platform.
Boat Trader
Listing syndication
Google Analytics 4
Web analytics
Meta Ads
Conversion tracking
On the roadmap
Specced, not wired yet. We will not pretend otherwise.
QuickBooks / Xero
GL sync
Twilio
SMS + TCPA
Marine lenders
F&I pre-approval
◆ Customer voice
"We used to lose 30 minutes a morning reconciling Boat Trader prices with DockMaster. Now we don't touch that loop. It just runs."
RB
Fish Tale Boats
Pilot dealer · Fort Myers FL · Illustrative result from the Fish Tale rollout
◆ Next step

See Inventory running on your hulls.

Send us your public inventory page. We'll have it loaded, syndicated, and scored by your demo call.